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商务英语写作 商务英语作文(汇总5篇)

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商务英语作文【第一篇】

In the 1960s a family vacation in the United States usually meant loading the kids into the station wagon and driving off down the highway toward a tourist destination. And when weary vacationers needed to rest for the night, they often looked for the familiar green signs with “Holiday Inn” written in script and a colorful star for emphasis. All across the United States, this sign welcomed travelers to Holliday Inn hotels with promises of quality, comfort, and value.

By 1968 Holiday Inn was so well known in the United States that it began opening franchises in Europe. In 1973 the company opened its first Asian hotel in Japan, and in 1984 it became the first -based hotel to open for business in China. For 25 years Holiday Inn enjoyed great success in the European and Asian markets, opening 600 hotels and earning a reputation as upscale , professional, and well run.

However, in the 1980s Holiday Inn’s fortunes were beginning to fade in the United States. Many of the franchises were outdated and substandard . Family vacationers were being replaced by business travelers as the hotel industry’s bread and butter , and aggressive competitors with superior marketing strategies were targeting this growing segment . In addition, overbuilding had set off a wave of price discounting . As a result, both Holiday Inn’s share of the lodging market and its image took a nosedive .

But in the 1990s this icon of the highway was brought back to life after being purchased by Bass PLC, a British conglomerate. Bass moved quickly to make Holiday Inn Worldwide the leading hotel chain, not just in the United States but around the globe. In the United States, Holiday Inn pursued a strategy that segmented the market into different types of travelers and created a unique type of lodging for each group. Under names like Holiday Inn Express, Holiday Inn Select, Sunspree Resorts, and Crowne Plaza, the company offered different accommodations and amenities at different prices to suit the diverse needs of business and leisure travelers. Combined with a campaign to bring all of the franchises back up to a high standard of quality, the strategy quickly began to pay off.

Even so, the top brass at Holiday Inn Worldwide knows that the greatest growth potential is not in the saturated market but in the evolving markets of Europe, Asia, and Latin America. With increasing tourism and business development in these regions, the demand for comfortable, consistent, and affordable accommodations is booming . Holiday Inn needs a strategy for tapping this vast potential. Would the strategies that fueled Holiday Inn’s turnaround in the United States bring similar results internationally? Large-scale construction of new hotels will play a major role, so what kinds of hotels should they be? How can the company best meet the needs of a wide variety of international travelers? Should Holiday Inn expand through franchises or by opening company-owned hotels? Should the same type of promotion be used for the entire global market or should it be localized to each geographic area? These are questions that Raymond Lewis faces daily as vice president of marketing. If you were Lewis, how would you answer them?

商务英语作文【第二篇】

Dear xx,

Thank you for your comments.

A copy of your letter has been forwarded to the author for his response. I am sure you will be hearingfromhim in the near future. I am pleased that you found our article informative and hope that you will continue to read our publication. Should you have any comments or questions in the future,please do not hesitate to write to this office.

We value our readership and are proud to have you as a member of our family of subscribers.

商务英语作文【第三篇】

NOTICE OF ENGAGEMENT

Mr. and Mrs. Holand Walshman have the honour to announce the engagement of their daughter, Miss Lucy, to Mr. Samual Russell on Saturday, August 11, 20xx.

商务英语作文【第四篇】

The Basics

The most important thing to remember is to be courteous and thoughtful to the people around you, regardless of the situation. Consider other peoples feelings, stick to your convictions as diplomatically as possible. Address conflict as situation-related, rather than person-related. Apologize when you step on toes. You cant go too far wrong if you stick with the basics you learned in Kindergarten. (Not that those basics are easy to remember when youre in a hard-nosed business meeting!)

This sounds simplistic, but the qualities we admire most when we see them in people in leadership positions, those are the very traits we work so hard to engender in our children. If you always behave so that you would not mind your spouse, kids, or grandparents watching you, youre probably doing fine. Avoid raising your voice (surprisingly, it can be much more effective at getting attention when lower it!) using harsh or derogatory language toward anyone (present or absent), or interrupting. You may not get as much "airtime" in meetings at first, but what you do say will be much more effective because it carries the weight of credibility and respectability.

The following are guidelines and tips that weve found helpful for dealing with people in general, in work environments, and in social situations.

商务英语作文【第五篇】

Basic information

Name: YJBYS gender: female

Date of birth: April 30 people race: han

Graduate school: Harbin institute of financial repair major: financial management and practice

The highest degree: college record through: mudanjiang northeast

Graduation date: May registered permanent residence is in: mudanjiang northeast

contact

Mobile: machine:

QQ: email:

objective

Position type: full-time expect position: the bank teller bank teller bank teller

Expect salary: negotiable

Expected location: heilongjiang province in dalian Harbin mudanjiang northeast

I hope I can give a release of the energy of the place, let me have accumulated knowledge of your bank to create more profits

Education experience

Practical experience

In July graduatedfromhigh school, in a hotel LinKouXian do the order to the cashier

In September Harbin financial college part-time campus agent

In September theaters sell tickets of wanda part-time

Vocational skills specialty

Understand the various financial knowledge, in the major in financial management and professional practice, can skilled application using Word, Excel and other office software

Self assessment

Treat work responsibilities seriously, have a strong sense of responsibility and the ability to learn, pay attention to team, good at communicating with people, during the period of school can reasonable planning his career that I was a person who plans.

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